Glossary

White Balance

White balance is a setting in a photo or video camera that determines the colors that will be captured in a photograph or on video footage. It is used to adjust the colors in an image or video so that white objects appear white, regardless of the light source's color. The human eye automatically adjusts for different lighting conditions, but cameras must be manually adjusted to ensure that the colors in the photograph are accurate. White balance is important because different types of light can cause colors to appear differently. For example, a tungsten light bulb, which produces a warm, yellow light, can make a white object appear yellow in a photograph if the camera's white balance is not correctly set. By adjusting the white balance, you can ensure that the colors in your photograph are accurate and look natural.

You have several options available to set a white balance in a photo or video camera:

• Automatic white balance:
  Most modern cameras have an automatic white balance setting that adjusts the colors in an image based on the light conditions. This is a good option if you're unsure how to set the white balance manually or are in a hurry. [object Object]1. Preset white balance: Many cameras have preset white balance options that are designed for specific lighting conditions, such as "cloudy," "tungsten," or "fluorescent." You can select the preset that best matches your scene's light conditions, and the camera will adjust the colors accordingly.
• Custom white balance:
  If you want more control over the white balance in your photographs, you can set a custom white balance. You'll need a neutral gray or white object in the scene to do this. Point the camera at the object and set the white balance using the camera's menu. This will tell the camera to use the colors of the gray or white object as a reference, ensuring that the colors in the rest of the photograph are accurate.
• Post-processing:
  If you're not satisfied with the white balance in your photographs, you can also adjust it in post-processing using software like Adobe Photoshop or Lightroom.