Disney, or The Walt Disney Company, is a multinational mass media and entertainment conglomerate. It’s one of the world's largest and most well-known entertainment companies. Disney was founded on October 16, 1923, by Walt Disney and Roy O. Disney. The company is headquartered in Burbank, California.
Disney has profoundly impacted popular culture and has created a lasting legacy with its storytelling, characters, and theme parks. It continues to be a major player in the global entertainment industry, continually expanding and evolving its content and offerings.
Key trends in Disney
* Walt Disney World pays out a staggering $2 billion in wages to its employees every year.
* Disneyland contributes a substantial $5.7 billion annually to the Southern California market, reflecting its significant economic impact on the region.
* About 325 million individuals view Disney content online every month.
* Disneyland Paris reuses approximately 475,000 gallons (1,798,070.6 liters) of water daily.
* So far, in 2023, Disney Plus has generated a total revenue increase of 13% to $5.3 billion.
What this means: The Disney Company's impact is limitless and sophisticated: it's a significant economic contributor through wages and regional market influence, a cultural titan with a massive global online audience, a proponent of sustainability through eco-friendly practices, and a key player in the burgeoning digital media landscape, as shown by Disney Plus's significant revenue growth. This paints a picture of a corporation that's not just a business giant but also a cultural and environmental influencer in the modern world.
Walt Disney World statistics
Covering 25,000 acres of real estate, Walt Disney World is a hub of boundless imagination. Its theme parks overflow with iconic rides, from the futuristic Tomorrowland to the enchanting Fantasyland. The resort offers uniquely themed hotels, perfect for unwinding after an adventure-filled day.
Entertainment areas pulse with the energy of vibrant parades and spectacular fireworks, crafting unforgettable memories. Walt Disney World is a world for discovery and delight, where each visit, whether first or fiftieth, turns dreams into cherished memories.
- Walt Disney World's Hollywood Studios experienced a significant surge in attendance, witnessing a remarkable 134% growth compared to the preceding year, attracting around 8.6 million guests.1
- Epcot Theme Park at Walt Disney World Resort in Florida welcomed approximately 7.75 million guests the prior year. This park, often called a "perpetual global exposition," highlights technology, human ingenuity, and the diversity of world cultures.1
- Disneyland, the independent theme park in Anaheim, California, opened its doors in 1955. As of 2023, the Walt Disney Company operates a total of 14 theme parks around the world.1
- The construction of Walt Disney World came with an approximate price tag of $400 million.2
- Walt Disney World Resort covers a vast area of 25,000 acres.2
- Disney World employs a workforce of approximately 77,000 cast members who contribute to the operation and guest experience within the resort.2
- During the coronavirus pandemic, approximately 43,000 Disney World cast members had to take time off work due to various factors, including park closures, reduced attendance, and health and safety measures implemented to mitigate the spread of the virus.2
- Disney owns 18 hotels within the Walt Disney World Resort.2
- Across the various Disney World resorts, approximately 24,000 hotel rooms are available for guests.2
Disneyland in Anaheim anchors the company's historical significance, while Disney's worldwide theme park expansion reflects its vast entertainment reach. The hefty investment and expansive area of Walt Disney World demonstrate the operation's enormous scale.
Additionally, Disney's substantial workforce, crucial during the pandemic's challenges, plays a key role in managing its extensive hospitality facilities, illustrating Disney's all-encompassing guest experience approach. These insights are vital for marketers and designers, shedding light on consumer behavior, operational magnitude, and the resilience of a leading entertainment brand.
- Within the Walt Disney World Resort, around 6,000 hotel rooms 6,000 hotel rooms aren’t owned by Disney but are operated by third-party companies or owned independently.2
- Initially, you can make three FastPass+ bookings; after using those, you can make more reservations.2
- A dedicated enthusiast has discovered over 1,100 Hidden Mickeys throughout Walt Disney World.2
- Disney's six North American locations sell more than 2 million turkey legs annually.2
- Before discontinuing the practice, Disney World distributed approximately 175 million plastic straws annually.2
- Implementing the Disney Magic Band system cost around $1 billion.2
- It took 52 months to construct Disney World.2
- Star Wars Galaxy's Edge area at Disney's Hollywood Studios spans 14 acres.2
- Toy Story Land at Disney's Hollywood Studios covers 11 acres.2
- Walt Disney World pays its employees a staggering $2 billion in wages every year.2
The top global Disney theme parks, according to the average attendance
- On average, approximately 150,000 people ride the train every day at Walt Disney World.2
- An impressive 450,000 miles of grass are mowed on average at Disney World, highlighting the resort's extensive landscaping and maintenance efforts.2
- Approximately 256 million people have experienced the iconic "It's a Small World" attraction at Magic Kingdom.2
- On an annual basis, approximately 1.5 million people ride the Walt Disney World Railroad at the Magic Kingdom, enjoying a scenic journey around the park.2
- Approximately 1 million people have used Minnie Vans for transportation within Walt Disney World.3
- A substantial 29 million visitors to Disney World have utilized Magic Bands, the wearable technology that enhances the guest experience by providing access to various park features and services.3
Walt Disney World goes beyond a typical vacation destination, offering a world of experiences. Its four theme parks and two water parks present a variety of adventures, while the themed hotels enhance the immersive experience. Visitors can savor diverse culinary options, shop in vibrant districts, and enjoy nightly shows and parades. Each visit to this resort is unique, promising discoveries and lasting memories, making Walt Disney World a place that truly caters to all.
Disneyland statistics
Disneyland has captivated people of all ages for generations, creating lasting memories and joyful experiences. Its appeal connects with both children and adults, offering a world filled with wonder and happiness. Each visit brings new excitement, constantly providing fresh and enjoyable adventures. This section dives into the ins and outs of a fun experience that has been around for years.
- Disneyland boasts a trio of Monorails, distinguished by Red, Blue, and Orange colors.4
- The construction of Disneyland required an investment of $17 million.4
- Approximately 2,500 individuals were employed to build Disneyland.4
- The grand opening of Disneyland saw an impressive 22,000 people invited to attend.4
- In its inaugural year, tickets to Disneyland were priced at $1 for adults and $0.50 for children.4
- The ticket cost to Disneyland varies, with a one-day adult ticket ranging between $97 and $124, depending on factors such as the day and type of ticket.4
- The Disneyland Resort spans across 486 acres.5
- Disneyland's hotels offer 2,400 rooms for guests.5
- Since its opening, Disneyland has welcomed over 750 million visitors, making it one of the most visited theme parks in the world.5
With its vast grounds and extensive lodging options, Disneyland's success in attracting an immense visitor count highlights its significant role in tourism. This evolution provides critical insights into brand growth, customer connection, and crafting memorable experiences in entertainment.
- An estimated 150 million people experienced the Skyway attraction at Disneyland during its operation.5
- The Main Street Electrical Parade at Disneyland includes a dazzling display of 600,000 lights, creating a spectacular nighttime spectacle for park guests.5
- Disneyland contributes a substantial $5.7 billion annually to the Southern California market, reflecting its significant economic impact on the region.5
- The most popular rides at Disneyland typically have an average wait time of 24.4 minutes, highlighting the enduring appeal of these attractions to park visitors.5
- Based on its food and drink sales, the Disneyland Resort would rank as the 84th largest restaurant chain in the United States, underscoring the scale of culinary offerings within the park.5
- Disneyland's Sleeping Beauty Castle stands at a height of 77 feet.5
- The Cinderella Castle at Disney World is notably taller, measuring 112 feet higher than the Sleeping Beauty Castle at Disneyland. This height difference contributes to the larger scale and grandeur of Cinderella Castle.5
- Magic Kingdom at Disney World is 22 acres larger than Disneyland, emphasizing its extensive size and attractions.5
- When Disneyland first opened, it featured 18 attractions for guests.5
- Downtown Disney, part of the Disneyland Resort, spans 15 acres.5
- Within the Downtown Disney area of Disneyland, there are 30 different places, including shops, restaurants, and entertainment venues.5
The most popular times to visit Disneyland
- Disney's Grand Californian Hotel & Spa offers 948 rooms and 50 Disney Vacation Club (DVC) homes.5
- The Disneyland Hotel has a total of 973 guest rooms.5
- Disney's Paradise Pier Hotel provides 481 rooms for visitors.5
- Disneyland Resort employs approximately 32,000 cast members who contribute to the park's operation and guest experience.5
- An impressive 800 different kinds of plants are found throughout the Disneyland Resort, adding to the beauty and atmosphere of the parks and hotels.5
- Approximately 3.6 million people attended Disneyland during its inaugural year of operation.6
- Space Mountain's construction cost exceeded that of the entire Disneyland park by $3 million.6
Disneyland and its various iterations, such as Walt Disney World's Magic Kingdom and other Disney resorts, continue to amaze and entertain millions of visitors annually. The sheer scale and attention to detail in these magical destinations are evident from the fascinating facts and statistics we've explored. The next section shows how interactive Disney has become and why it’s so popular among children and adults.
Disney Interactive statistics
Did you know that Disney Interactive, the digital entertainment branch of The Walt Disney Company, has achieved more than 1 billion downloads across its mobile applications and games? Through their creative digital platforms, Disney has captured audiences of various ages with immersive storytelling experiences.
- Disney boasts a substantial social media following, with around 1.15 billion people actively following Disney on various social media platforms.7
- The My Disney Experience app has facilitated 1 million transactions in sales.7
- About 325 million individuals view Disney content online every month.7
- Disney Emoji Blitz games have garnered participation from a staggering 500 million players.7
- Disney Emoji Blitz features an impressive collection of 600 emoji characters and objects.7
- An impressive 35 million emoji have been sent through Disney Emoji Blitz.7
- Ariel is the first character choice for most Disney Emoji Blitz users, with 52% of players selecting her.8
- A staggering 200 billion coins have been amassed by players in the Disney Emoji Blitz.8
The popularity of Disney Emoji Blitz, evidenced by its extensive player base and emoji interactions and Ariel's prominence as a player favorite, offers insights into user preferences and engagement strategies. These metrics are invaluable, emphasizing the importance of audience understanding, digital engagement, and compelling content creation in the digital era.
- Users have collectively spent 1 billion minutes engaging with Disney Emoji Blitz, highlighting its popularity and player engagement.8
- Disney Tsum Tsum has been downloaded by an impressive 70 million individuals.9
- Players have engaged with Disney Tsum Tsum a staggering 165.4 billion times.9
- Disney Tsum Tsum has generated an impressive $1 billion in sales.37
- A significant portion of Disney Tsum Tsum sales, amounting to 47%, originates from the Asian market.9
- Disney Tsum Tsum products are available at 154 different retail locations.9
- A substantial 130 million people have downloaded Frozen Free Fall.9
- Players have completed an astonishing 25 billion levels in Frozen Free Fall.9
- Collectively, players have spent a remarkable 95 billion minutes enjoying Frozen Free Fall.9
- Star Wars Battlefront games have collectively sold an impressive 14 million copies.7
- Star Wars: Force Arena boasts a player base of 6.5 million individuals.7
- Star Wars: Battlefront II has been purchased by 9 million gamers.7
- Star Wars: The Old Republic features a vast world with 87 million characters created by players.7
- Players have dedicated a combined total of 1.5 billion hours to playing Star Wars: The Old Republic, highlighting the extensive gameplay experience it offers.7
- Players of Disney Crossy Road have collectively taken an astounding 30 billion steps.7
Global content spending of Disney (2020–2023)
- BAMTech is currently valued at $3.75 billion.7
- Disney reportedly acquired a share of BAMTech for approximately $1 billion.7
- Disney's ownership stake in BAMTech amounts to 33%.7
- A remarkable 40 million children have participated in Disney Hour of Code events.7
- Disney reportedly paid approximately $700 million for Maker Studios.7
- Maker Studios boasts content creators from 100 different countries.7
- Maker Studios garners an impressive average of 11 billion monthly views.7
- At its peak, Maker Studios had 55,000 individuals creating digital content.7
- Maker Studios has fewer than 1,000 individuals involved in digital content creation.7
- Thanks to a deal with Alibaba, 300 Disney games will be available on 9 Apps in India.7
These figures highlight the impressive scope and achievements of Disney's digital initiatives, demonstrating their capacity to engage and immerse audiences across diverse digital platforms. Transitioning into the next section about Disney in Shanghai, we see just how far of a reach and influence the Walt franchise has had.
Shanghai Disney statistics
Did you know the Shanghai Disney Resort boasts the most expansive Disney castle globally? The Enchanted Storybook Castle rises grandly and magnificently, reaching an impressive height of around 197 feet (60 meters), serving as a captivating focal point and emblem of the enchanting adventures that await within the park.
- Shanghai Disneyland Park welcomed approximately 5.5 million guests during its specified period.10
- It offers the priciest admission ticket among China's prominent theme parks, costing 370 yuan per person.10
- Disney possesses a 43% ownership stake in the Shanghai Disneyland Resort.10
- Shanghai Shendi (Group) Co., Ltd. is the primary owner of the Shanghai Disneyland Resort, holding a majority ownership stake of 57%.10
- The projected expenditure for the development of Shanghai Disneyland Resort amounted to $5.5 billion.11
- Roughly half of the individuals who visit Shanghai Disneyland Resort originate from regions outside of Shanghai.11
- During its inaugural year, Shanghai Disneyland Resort received 11 million guests.11
- The anticipated attendance for the first year was 10 million visitors.11
- In the initial half-year period, Shanghai Disneyland Resort welcomed 5.6 million visitors.11
The substantial projected investment in the resort's development highlights the scale and ambition of this venture. The diverse visitor base, with a considerable portion coming from outside Shanghai and the resort surpassing its anticipated first-year attendance, indicates its regional appeal and draw as an international destination.
These aspects provide critical insights for marketers and designers into the dynamics of global brand expansion, pricing strategies, and the importance of understanding diverse consumer bases in the theme park industry.
- The Shanghai Disneyland Resort Hotel and Toy Story Hotel have an overall occupancy rate of nearly 90%.11
- Approximately 10,000 individuals are employed at Shanghai Disneyland Resort.11
- The land area of Shanghai Disneyland Resort spans 963 acres.11
- The cumulative number of guests visiting Shanghai Disneyland Resort is 13 million.11
- During its inaugural year, Shanghai Disneyland Resort consumed 15 tons of toffee.11
- Shanghai Disneyland Resort provides a selection of 7,000 distinct merchandise items.11
- The structures within Shanghai Disneyland Resort encompass 1,220 rooms, with the hotel at Shanghai Disneyland featuring 420 rooms and the Toy Story Hotel offering 800 rooms.11
- Additionally, Shanghai Disneyland Resort typically sells an average of 3,000 items daily.11
- Disney Town within Shanghai Disneyland Resort spans an expanse of 11 acres.11
- The Walt Disney Grand Theater at Shanghai Disneyland Resort accommodates an audience of 1,200 individuals.11
- The Mulan float at Shanghai Disneyland Resort is the largest Disney parade float globally, weighing 36,000 pounds.11
The average crowd level at Disney Shanghai
Day of the week | Percentage (%) |
---|---|
Sunday | 49% |
Monday | 53% |
Tuesday | 48% |
Wednesday | 44% |
Thursday | 48% |
Friday | 56% |
Saturday | 54% |
- The cumulative count of balloons sold at Shanghai Disneyland Resort amounts to 170,000.11
- The wires and cables required for the TRON Lightcycle Power Run attraction at Shanghai Disneyland Resort would extend a distance equivalent to circling Shanghai 37 times.11
- The Gardens of Imagination at Shanghai Disneyland Resort showcase a diverse array of 100 plant species.11
- Within the Garden of Imagination at Shanghai Disneyland Resort, you can find 60 distinct species of trees.11
- The production of Mickey's Storybook Express at Shanghai Disneyland Resort involves a team of 150 artists and crew members.11
These facts and figures show the Disney Shanghai Resort's significance as a world-class entertainment destination and highlight the extensive efforts and resources invested in its development and operation. Moving on, we see how Disneyland Paris does compared to traffic and how often people visit the theme park.
Disneyland Paris statistics
Disneyland Paris is a well-liked tourist attraction and substantially boosts the local economy. Drawing in more than 15 million visitors annually, the resort provides jobs for numerous cast members and has a noteworthy influence on the nearby community.
- The number of visitors to Walt Disney Studios' theme park in Paris, France, experienced a 34% surge compared to the previous year, resulting in about 1.9 million individuals visiting Disneyland Paris Studios.12
- The theme parks at Disneyland Paris accounted for 56% of the company's revenue, whereas Disney Hotels and Disney Village contributed 40% to the income.12
- On average, each person visiting Disneyland Paris in France spent €51 (before VAT), encompassing costs like entrance fees, food and snacks, merchandise, and other services.12
- Marne-la-Vallée, near Paris, where Disneyland Paris is located, welcomed 3.5 million visitors.12
- This marked a 34% rise compared to the previous year.12
- Disneyland Paris took approximately four years to construct and bring to fruition.13
- Disneyland Paris occupies a total area of approximately 5,510 acres, making it a vast and expansive resort.13
- Disney-owned hotels in Disneyland Paris offer a total of 5,750 rooms.13
- There are 2,575 rooms in Disneyland Paris hotels that Disney does not own.13
The resort's large-scale and extensive accommodation offerings, including Disney-owned and other hotels, showcase its significant capacity and thoughtful hospitality planning—these factors offer critical insights into the significance of the location, varied revenue streams, and the role of all entertainment destinations in boosting guest experiences and economic contributions.
- The Disney Village within Disneyland Paris covers an area of 500,000 square feet.13
- A total of 320 million individuals have visited Disneyland Paris.13
- Disneyland Paris has contributed approximately €68 billion to the French economy.13
- The state has received around €7.1 billion in revenue from Disneyland Paris.13
- Every year, Disneyland Paris creates 56,000 job opportunities.13
- Currently, 15,000 employees are working at Disneyland Paris.13
- Employees from 100 different countries are employed at Disneyland Paris.13
- Cast members at Disneyland Paris are proficient in 20 different languages.13
- Disney holds an 81% ownership stake in Disneyland Paris.13
- Disneyland Paris reuses approximately 475,000 gallons (1,798,070.6 liters) of water daily.13
- The Downtown Village within Disneyland Paris features 15 restaurants.13
Tourist attendance in Disneyland Paris based on country origin
- Disneyland Paris boasts 95 meeting rooms and 516,000 square feet of space for meetings and seminars.13
- During its inaugural year, the Ratatouille: L'Aventure Toquee de Remy ride was enjoyed by 4 million visitors.13
- Disneyland Paris is home to 35,000 trees.13
- There are 450,000 bushes in Disneyland Paris.13
- The Disneyland Paris Twilight Zone Tower of Terror ride comprises 13 stories.13
- Disneyland Paris serves approximately 20 million meals annually.13
The expansion and economic influence of Disneyland Paris demonstrates its popularity as a prominent tourist attraction and a substantial contributor to the French economy. Their eco-friendly methods to reuse water in their parks show how even the most giant conglomerates can be green-conscious. Moving into show business, we see how Disney Plus has created an even crazier frenzy in the entertainment industry.
Disney Plus statistics
Disney Plus is a subscription-based streaming service owned and operated by The Walt Disney Company, offering a vast library of films and television series. This service features content from Disney's iconic brands, including Pixar, Marvel, Star Wars, and National Geographic.
It provides a platform for new, original programming alongside classic favorites, making it a one-stop destination for a wide range of family-friendly entertainment. Disney Plus also stands out for its user-friendly interface, high-quality streaming capabilities, and the ability to download content for offline viewing, catering to a diverse audience of all ages and interests.
- Across the globe, as of June 2023, Disney Plus boasted more than 105 million subscribers, a decrease of 4 million compared to the previous quarter.14
- On a global scale, the monthly income generated per paid Disney Plus subscriber stands at $4.44, indicating an increase of $0.51 compared to the previous quarter. This growth in monthly income per subscriber is a positive trend.15
- In the United States and Canada, the Average Revenue Per User (ARPU) for Disney Plus amounts to $5.95. This metric represents the average revenue earned from each user in these regions, which is relatively higher than the global average.15
- So far, in 2023, Disney Plus has generated a total revenue increase of 13% to $5.3 billion.16
- Since its launch, Disney Plus has been downloaded more than 200 million times, indicating its popularity among users worldwide.15
- Disney Plus is expected to surpass Netflix and become the leading subscription video-on-demand (SVOD) service worldwide by 2026, highlighting its growth potential in the streaming industry.17
- During the summer of 2022, Disney Plus expanded its presence to 42 countries and 11 regions across Europe, the Middle East, and Africa, broadening its international reach.18
- Projections suggest that Disney Plus will have between 230 and 260 million users by 2024 and approximately 290 million by 2026, showcasing its anticipated user base growth in the coming years.19
- Disney Plus offers an extensive content library featuring 7,000 television series episodes and 500 films that are available to subscribers across the globe, making it a comprehensive entertainment platform.20
The service's broad appeal is evident from over 200 million downloads and expansion into 42 countries, enhancing its global reach. With projections suggesting it could surpass Netflix by 2026 and a library of vast TV episodes and films, Disney Plus is expected to be a significant player in the streaming industry's future.
- An impressive 88% of Disney Plus subscribers expressed satisfaction with their service in 2022, and this satisfaction rate remained consistent with the previous year.21
- In 2022, the percentage of Disney Plus subscribers who intended to continue using the service increased slightly from 86% the previous year, reaching 87%.21
- On the other hand, a more significant portion of the surveyed participants preferred to use Netflix exclusively, with 41% favoring it and a notable 21% preferring Hulu exclusively.22
- In 2022, a significant majority of Disney Plus users, specifically more than 75%, expressed satisfaction with the range of movies, original series, and library series offered by the platform.15
- In 2022, 80% of Disney Plus users indicated their contentment with the diversity of movies available on the platform.15
- Additionally, over 75% of users approved selecting original and library series offered by Disney Plus.23
- Regarding the overall user experience, 82% of Disney Plus users found the platform enjoyable in 2022.24
- It's worth noting that Disney Plus fell behind Netflix, where 88% of Netflix customers reported having a pleasurable experience in 2023.25
- As of June 2023, Disney Plus has achieved a global subscriber base of almost 158 million, establishing itself as the second-largest Subscription Video-On-Demand (SVOD) service worldwide.26
- In Q2 2023, Disney Plus generated $4.44 in monthly revenue from each paying subscriber.15
- As of the information provided, Disney Plus has accumulated a total revenue of over $4 billion in 2023.27
Top countries by Disney Plus subscribers
- In the United States, a significant 42% of Disney Plus subscribers have an annual income below $50,000.28
- Expanding the income range, a substantial 77% of Disney Plus users in the United States earn less than $100,000 per year.15
- Subscribers to the Disney Plus Bundle, including Disney Plus, Hulu, and ESPN+, display notable loyalty, with 78% opting to continue their subscriptions for over six months.15
- In December 2022, Disney Plus secured a significant market share, accounting for 25% of all new Subscription Video-On-Demand (SVOD) registrations, including those who signed up for free trials.15
- Disney Plus draws a significant portion of its user base, specifically 45%, from suburban regions.24
Disney Plus has achieved high user satisfaction, with most subscribers expressing contentment with its content offerings, including movies, original series, and library series. The platform has also demonstrated strong user loyalty, with a substantial percentage of users planning to retain their subscriptions.
Frequently asked questions
What’s Disney?
Disney, officially known as The Walt Disney Company, is a multinational mass media and entertainment conglomerate. It was founded by Walt Disney and Roy O. Disney in 1923. Disney is known for its animation studios, theme parks, film production, and other entertainment ventures.
Who are some iconic Disney characters?
Disney has created numerous beloved characters, including Mickey Mouse, Minnie Mouse, Donald Duck, Goofy, Pluto, Snow White, Cinderella, Simba, Elsa, Anna, and many others.
What’s the history of Disney animation?
Disney is renowned for its contributions to animation. The first full-length animated feature film, Snow White and the Seven Dwarfs, in 1937. Disney has continued to produce animated classics and pioneered new animation techniques over the years.
Are there Disney TV channels?
Yes, Disney owns several TV channels, including Disney Channel, Disney Junior, Disney XD, and more. These channels feature a variety of animated and live-action shows, as well as movies, targeted at different age groups.
What is Disney Plus?
Disney Plus is Disney's streaming service, launched in 2019. It offers a vast library of Disney, Pixar, Marvel, Star Wars, and National Geographic content for streaming on-demand.
Sources
- Statista
- Magic Guides
- Best Life Online
- Disney Lists
- WDW Daily News
- Britannica
- Disney Connect
- Ad Week
- Mashable
- Discover Walks
- Global Times
- Statista
- The Walt Disney Company
- Statista
- MarketSplash
- The Walt Disney Company
- NY Post
- Forbes
- NASDAQ
- Whats On Disney Plus
- Whats On Disney Plus
- Reviews
- Rotten Tomatoes
- Avada
- Digital TV Europe
- The Tech Portal
- Business Of Apps
- Statista